Voted By Pros

Best Apps for Entrepreneurs You’ve Never Heard Of

November 17, 2021

Entrepreneurs and independent workers all over the country told us their favorite apps for running a business, and we found a few flying under the radar. Now we're highlighting them here.

In the modern business world, many entrepreneurs are looking for any small thing that can give them a competitive edge against crowded markets. Whether you’re a handyman, a wedding planner, or a nature guide, there are so many ways to make your business more productive, efficient, and profitable right in the palm of your hand.

We recently asked over 37,000 small business owners to tell us their favorite apps for running a small business, and their top 12 responses are highlighted in our “12 Best Apps for Small Businesses” post. Our survey also turned up some apps we weren’t so familiar with. This post highlights those lesser-known (but wildly helpful) apps your fellow entrepreneurs are using to level up their work.

If you lean strongly toward any of the apps in the article or want to vote for a favorite we didn’t mention, be sure to tell us in the survey!

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Apphi is an Instagram post scheduler and planner that allows you to preview what a post might look like in your feed, view analytics, and “convert your followers into customers.” Their basic option is free (free is great), and they have affordable pricing plans for small businesses.

Pros:

  • Schedule and manage automatic posts for Instagram, Facebook, Twitter, TikTok, and LinkedIn
  • Bulk scheduling
  • Supports unlimited social accounts
  • Drag and drop grid preview

Cons:

  • Service has gone offline in the past
  • Some users report losing scheduled posts after automatic updates
  • Limited functionality on free version

Price: Free, $10/month (Plus), $30/month (Pro), $60/month (Team), $100/month (Business)

App store rating: 4.6

Bitdefender is a modern cybersecurity platform built to protect your data and keep your devices secure from the risk of hackers. Learn more about the full spectrum of their services and see how their app can help you stay alert.

Pros:

  • Safeguards your passwords, contacts, addresses and financial information
  • App sends alerts each time a threat is detected
  • Includes a VPN to encrypt all online traffic

Cons:

  • Some users encountered performance issues when the app was running
  • Unreliable when running in the background

Price: $14.99/month

App store rating: 4.5

Glympse is secure, short-term location sharing between vendors and customers to help make deliveries or location-based services seamless. Because of the nature of what they do, Glympse has an app that will help you take your work to the next level with modern location technology.

Pros:

  • Share or request locations
  • Customizable arrival messages
  • Location recipient doesn’t need the app to view your location

Cons:

  • Maximum location share time is 4 hours
  • App can be slightly buggy
  • Not compatible with Apple CarPlay

Price: Free

App store rating: 4.8

Indi is mobile banking designed for freelancers and independent workers. It centers around helping you save for tax season and keeping you prepared and compliant when the time comes to file. Indi’s app makes the bookkeeping experience simple.

Pros:

  • Has an autosave for taxes feature
  • No monthly fees
  • Capture and store receipts for tax time
  • Offers an Indi debit card

Cons:

  • Debit card can take several weeks to arrive
  • Customer support isn’t always responsive
  • Financial statements cost $2 per request

Price: Free

App store rating: 4.2

Many businesses charge clients or seek reimbursement based on the number of miles they travel. MileIQ is a tracker made to help you log your miles and input them whenever and wherever you need them.

Pros:

  • Free unlimited tracking for Microsoft 365 subscribers
  • Simple to use
  • Detailed reporting features

Cons:

  • Lacks expense and tax tracking features
  • Doesn’t integrate with popular tax software like TurboTax
  • Running MileIQ can quickly use up your data and drain your battery

Price: Plans start at $5.99/month

App store rating: 4.6

According to PandaDoc, it’s a dealmaking platform: for a sales-based operation, you need an easy way to create pitches, manage the exchange with the client, and close the deal. PandaDoc does exactly that, with document templates and tracking systems to help you keep it all straight.

Pros:

  • Create, edit and send eSign documents from your phone
  • Create your own personalized eSignature
  • Securely stores all your documents\
  • Can scan paper documents and upload PDFs

Cons:

  • No dark mode option
  • Some loss of functionality between desktop and mobile

Price: Free, $19/month (Essentials), $49/month (Business)

App store rating: 4.4

Ripl is a content creation service that allows you to use unique fonts and stock images to produce engaging video and photo content. Easily take your marketing materials from an idea into a ready-to-post asset quickly so you can keep your followers excited about what’s next for your business. With the ability to post across multiple platforms at once, Ripl helps you market your business more effectively.

Pros:

  • Easily create professional looking images for Facebook and Instagram
  • Thousands of customizable image templates
  • Pick from over 500,000 stock images
  • Track engagement across all channels

Cons:

  • No search function makes finding templates difficult
  • Lacks variety in music options
  • No free version

Price: $14.99/month

App store rating: 4.8

A big part of managing your own business is managing yourself. You already know how important it is to set goals for yourself, but knowing and following through are two different things. Enter Strides. Strides helps you achieve your goals and stick to good habits. It’s a fully-customizable tracker app that lets you track anything you want. After you start tracking, you can visualize the data in a number of ways to see how your performance stacks up.

Pros:

  • Streak calendar for tracking habits
  • Create milestones for any project
  • View daily, weekly, monthly, or yearly averages
  • Over 150 tracking templates to get started

Cons:

  • App can freeze or crash at times
  • User interface could use some work
  • Free version is quite limited

Price: Free, $4.99/month or $29.99/year (Strides Plus)

App store rating: 4.8

If you’re in the eCommerce business, you know that selling your products across multiple platforms means performing accounting gymnastics every quarter. Synder synchronizes your sales across all your selling platforms, making eCommerce bookkeeping a breeze. It pulls sales and invoice data from Amazon, eBay, PayPal, Shopify, Square, and Stripe so you have all your important numbers in one place.

Pros:

  • Automates bookkeeping across 33 channels
  • Has its own invoicing and payment system
  • Supports inventory tracking and multi currency transactions
  • Detailed tax reports

Cons:

  • Doesn’t have a mobile app
  • Some issues syncing Synder with Quickbooks
  • A bit of a learning curve

Price: Plans start at $31/month

App store rating: N/A

Word Swag is exactly what it sounds like: a creative way to announce company news, create social media graphics, and express what your business is all about! Easily create assets you can share across Instagram, Facebook, and Twitter without the need for heavyweight programs or serious graphic design skills. This is the perfect kind of app for people who need to make graphics quickly, such as fitness instructors who keep their followers updated on their teaching schedule constantly.

Pros:

  • Very easy to use
  • Over 80 designer font styles (Pro version)
  • Includes thousands of captions for inspiration
  • Access to over a million free background images

Cons:

  • Pop-up ads on free version
  • Must upgrade to Pro to use your own logo
  • Color picker function can cause the app to crash

Price: Free, $5/month (Pro)

App store rating: 4.9

With all the tools out there, it can be hard to imagine that there are services and technologies left to be created. We hope these innovative platforms are helpful to your business and a reminder that you’ve got even more access than you even thought to start a business right from your phone.

Do you use any of these hidden gem apps? Tell us all about it!

  1. What’s your favorite app?

    • apphi
    • Bitdefender Mobile Security
    • Glympse
    • Indi by PNC
    • MileIQ
    • PandaDoc
    • Ripl
    • Strides
    • Synder
    • Word Swag
    • Vote

Written on May 21, 2020 | Last updated: November 17, 2021

Our editorial content is intended for informational purposes only and is not written by a licensed insurance agent. Terms and conditions for rate and coverage may vary by class of business and state.